LeBron James has long since outworn his welcome on any of my social media feeds. I’ve, in fact, gone to great lengths to avoid the “Lebron ClickBait Traps”, but alas, I have to watch. Like a horrible car accident or two extremely old people making out at the bar.
LeBron and his infatuation with social media began at the birth of Twitter. He is so addicted to the platform that he has admitted, during the playoffs, he would delete the app to stay focused on the game of basketball. Arguably the best basketball player of all time has to physically remove the app in order to keep his focus on another championship run. #socialmediaanonymous
LeBron’s’ most recent (and most annoying) is his infamous “Taco Tuesday” SnapChats. His arrogance and self-worship don’t merely stop at continuously bombarding our feeds every Tuesday, but one of his companies (LBJ Trademarks, LLC) filed for a trademark for the phrase on August 15, 2019. He literally wanted to own the phrase. A phrase that has been in existence since my childhood and made mainstream by the mega-film, Lego Movie (Warner Brothers Pictures). Will Farrell and Chris Pratt had more of a claim than LeBron. Luckily, for my sanity, the United States Patent and Trademark Office denied his application.
However, all this being said, I have to admire a career that has seen him win two championships with the Miami Heat, and then upon “returning home”, won the Cleveland Cavaliers a much-craved ring. However, it is my opinion, once he won in Cleveland, his priorities shifted – dramatically.
Which is okay. Any man or woman deserves the right to do with their life what they will. But I just want everyone to understand LeBron is phasing himself out.
And let’s be honest, who wouldn’t? His sponsorships by themselves set him up for 200 lifetimes. His great-grandchildren, great-grandchildren will be just fine.
But by moving to Los Angeles, California and investing in numerous businesses, his vision is clearly not solely on basketball. One must not only witness his lackadaisical performance last year but this year, upon landing the much-touted Anthony Davis, he stated that he wanted this team to be run through Anthony Davis.
When have you ever thought LeBron “King” James would take a back seat to anybody? Sure, in Miami, he almost had to with Dwyane Wade. Wade had been the face of the franchise and Chris Bosh was a force to be reckoned with, in his own right.
But with how last year turned out to be a complete disaster, it feels to me that over this past offseason, LeBron was looking for a way out. For the most part, he found one with Anthony Davis. By putting his focus (and the medias attention) solely on AD, it takes the spotlight off LeBron. However, the blame can also be placed there if things don’t pan out.
That being said, Anthony Davis has a hard time staying healthy. So, should he miss games, the focus will then shift back to LeBron. Which makes this acquisition more of a stop-gap than a solution to the Lakers championship drought.
LeBron and his focus have shifted, I’m sorry to say, Los Angeles. Let’s just hope, when the ship hits an iceberg and begins to sink, he has already deleted his Twitter app.
